WSB-NLU awards the alumni of the Masters in Global Business Management with:

- Polish degree of “Magister in Management & Marketing” from WSB-NLU

Subject to certification in July 2006, alumni will also receive:

- British degree of “Masters in Global Business Management” from a UK university

In an era of omnipresent Globalisation, which affects individuals, nations, countries, cultures and entire continents, companies with above-national aspirations are faced with countless challenges that must be overcome. Yet, the constantly evolving global system also holds many opportunities for those with insight and skills, which can be speedily and skilfully applied, to assure business success on a global scale.

The GBM programme is open all to candidates wishing to enhance their understanding of global issues, and who plan on working in institutions, firms and corporations that are involved in activity across borders, time-zones and continents.

Knowledge of global actors, forces, issues, rules and regulations will help graduates in conducting profitable global business and making effective decisions in all situations, regardless of location, language or culture.

Aims
To present:
1. The global business environment.
2. The major forces affecting the global business environment.
3. The major actors on the global scene.
4. The major issues which enhance the complexity of the global environment.
5. The solutions to existing and emerging business challenges on a global scale.

Alumni profile
Upon completion of the programme, the student will:
1. Understand the global business environment, with all the factors and factors that
affect it.
2. Understand the rationale behind global, regional and inter-national trade in the 21st
century and be able to analyse the strengths and weaknesses of countries and industries
as potential business partners.
3. Understand the role that Transnational and NGO institutions play in the creation of
the global trading system through the development of global, international and regional
law.
4. Know the institutions and forces behind the current form of the global system.
5. Appreciate the benefits of monetary integration and its application to business on the
global scene.
6. Be able to develop a global marketing campaign, based on sound rationale.
7. Understand the role that system dynamics modelling and policy-making have in global
business and be able to use in real life.
8. Possess advanced problem-solving techniques rooted in advanced management theory.
9. Understand the role that different cultures play in global business, economics,
politics and be able to adapt to a multi-cultural environment.
During the programme, the student will acquire/advance:
1. Analytical and research skills.
2. Mathematical/statistical and modelling skills.
3. Understanding of applied economics (micro and macro).
4. Team cooperation skills, via the completion of team-based exercises, presentations,
projects.
5. Independent work skills, via the completion of required assignments, essays, etc.