Our lecturers and professors are precisely selected to perform the Graduate Management & Marketing programme. Below You will find some brief profiles of them.


Michal Jasienski, Ph.D.
Associate Professor, Department of Management, WSB-NLU.
Holder of a Ph.D. from Harvard University. Research interests include: creative problem solving, management theory.

WSB-NLU lecturer in: Methods of Organisation and Management, Managerial Leadership.
Taught GBM module: Leadership in International Management.


Paweł Młodkowski, Ph.D.
Associate Professor, Department of Economics, WSB-NLU.
Holder of a PhD in “Optimal Capital Structures in the Global Economy” from the Jagiellonian University, Krakow, Poland. Awarded the title as one of the youngest in Poland. Cooperates with the International Monetary Fund and the World Bank, researching fiscal convergence. European Commission Expert, works as an Independent Evaluator for the European Union. Completed a stint as a macroeconomics counselor for the Prime Minister of Poland. Author of 23 publications in International Economics, Macroeconomics and Finance.

WSB-NLU lecturer in: International Economics, Advanced Macroeconomics, Advanced Microeconomics, International Accounting, Financial Accounting.
Taught GBM module: Monetary Unions and Global Business.


Marcin Duszynski, BA. M.Sc.
Lecturer, Department of Economics, WSB-NLU.
PhD Researcher, United Kingdom: “Governance and the Evolution of the Polish Business System 1989-2004”. Programme Director for “Management & Marketing in English”.
Research interests include: culture and business, economic psychology, aerospace and defence, management in game design, management of Internet companies, and management in higher education.

WSB-NLU lecturer in: International Economics, Microeconomics, Macroeconomics, Economic Psychology, Culture in Business.
Taught GBM core module: Applied International Economics.


Adam Figiel, Ph.D.
Visiting Professor, Global Business Management programme.
Holder of a Ph.D. from Jagiellonian University.
Research interests include: consumer ethnocentricity, product service quality, product country origin.

WSB-NLU lecturer in: Market Research & Marketing Analysis, Marketing Management, Worldwide Advertising.
Taught GBM core module: Worldwide Advertising.


Dobrochna Bach-Golecka, Ph.D.
Visiting Professor, Global Business Management programme.
Holder of a Ph.D. in Law.
Research interests include: European Law, European legal environment.
Taught GBM core module: International Trade Law.


Wiktor Cwynar, Ph.D.
Associate Professor, Department of Finance, WSB-NLU.
Holder of a Ph.D. in Economics (awarded a distinction).
Specializes in Value-Based Management. Author of the book “Zarządzenie wartością spółki kapitałowej. Koncepcje-systemy-narzędzia”, FRRwP 2002 (Value Based Management of a Company. Theory – Systems – Tools). The book was awarded a Ministry of Education Prize and was nominated for Beta Prize (University of Szczecin) and Prof. Bielski Prize (WSB-NLU in Nowy Sacz).  Has written tens of academic and scientific articles. Co-operates with several respectable consulting and training firms (he is scientific partner in Polish subsidiary of Hewitt Associates). Prepares analyses and reports for companies.

WSB-NLU lecturer in: Banking, Managerial Finance and Financial Analysis.
Taught GBM elective module: Value-based Management.